You’ve probably heard it in relation to pillows or mattresses, but what makes memory foam so good in a bra?
Memory foam cups mould to the shape of your breasts as they absorb the temperature of your body, creating the perfect fit for YOU.
Because of this, you’re looking at a bra that literally feels like a second skin, that moves with your body and gives the most comfortable support that a bra can give.
Plus, a memory foam cup retains its shape - so any creases or folds that happen in the wardrobe (or in a suitcase!) will disappear once you wear your bra again.
That also means a longer lasting bra which is going to be better for reducing fast fashion consumption! Thoughtful shopping at its most comfortable!
Our top 5…
1. Memory Blessed Full Coverage D+ Bra - MF012
By popular demand, the new and improved Memory Blessed bra is now in stock! What makes this bra so special is the 100% memory foam cups that provide unparalleled support and guaranteed fit for bigger busts!
2. Memory Full Coverage Bra - MM032
Another old favourite that we’ve brought back and improved - voted 5/5 by YOU, this bra is the perfect everyday t-shirt bra now with fully adjustable straps.
3. Memories Balconette Contour Bra - ME011
New to the Fine Lines family, the Memories collection has the latest in memory foam technologies making this bra lightweight for everyday wearing comfort!
4. Memories Strapless Bra - ME014
The strapless from the new Memories collection is silicone free, with a low neckline and a plunging centre front, making it perfect under all your everyday outfits.
5. Memory Strapless Bra - MM014
This is our best selling strapless bra for a reason! The perfect strapless for everyday wear that won’t fall down, won’t dig and is COMFORTABLE!
Shop All Memory Foam Bras